MANILA, Philippines – Publicly-listed office furniture manufacturer Herman Miller – traded on the US NASDAQ Global Select Market – is upbeat on the Philippine furniture business and is determined to expand its presence here through its local dealer, CWC International Inc.
The 110-year-old seats, table and desk manufacturer is confident of the potential of the Philippines to be the center of commerce in Asia based on its own studies and the country’s economic sound fundamentals.
To ensure continued revenue growth, it is expanding its dealership contract with its local dealer CWC.
Today it is launching, together with CWC, the re-designed Aeron chair which it boasts is unlike any chair the world had ever seen.
Herman Miller’s latest financial records ending May 31, 2016 showed that total global revenues reached $2.3 billion. A substantial portion of this came from Asia with significant contribution from the Philippines, says CWC president Frederick Yuson. The revenue is the second biggest among all furniture-making entities in the world.
“The Philippines is the most exciting market for Herman Miller,” Yuson explains, saying: “Since entering the local market two decades ago, the firm’s consistent top seller is its Aeron chair.
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Costing $700 to $800 each, the Aeron chair has been designed using the finest materials which supports sitting posture and ultimately benefits one’s health. Built like a tank, the chair could last for decades.